Absolutely Chiswick: Market Round-Up
Sat 01 Jun 2013
Paul Price, Associate Director and Sales Manager atMarsh & Parsons, Brook Green.
Competition amonst buyers is highest in the 1.5m to 2m price bracket, where buyers can get a 2,000 sqft Victorian family house for less than 2m - a rarity so close to central London. As a result, we are achieving record prices for these premium properties and the price per square foot is being pushed above 1000 in many cases. Indeed, we have just recently sold a three-bedroom house on Milson Road for 1,044 per square foot to a buyer originally registered with our local Notting Hill office. Despite the local price increses, they saw Brook Green as offering comparatively great value. So far this year, almost 30% of our sales have been to buyers registered with our Notting Hill, Holland Park, Fulham and North Kensington offices. Compared to other areas of London, Brook Green, hasn't had the same level of interest from foreign investors. However, the area is starting to attract an increasing number of foreign nationals, who have perhaps spent the last year or two renting in nearby areasof London and decided to settle in Brook Green, where the transport links into central London offer a great, more affordable alternative. After 36 viewings for a property on St Dunstans Road, it was an Italian cash-buyer who had been renting locally who snapped up the house for the full-asking price.