| New Web 2.0 Website |
| Wednesday, 11 June 2008 | |
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Marsh & Parsons estate agency (www.marshandparsons.co.uk ) is thrilled to launch the New Web 2.0 website featuring leading new functionality. The property search engine works similarly to Google making Marsh & Parsons the sole agency to offer this advanced style of search. Fresh content is added daily by the Marsh & Parsons Marketing Department and the site updates hourly, feeding out to the principal property portals to extend the arm of online marketing. This is further supported by paid search campaigns which ensure that Marsh & Parsons’ properties are easily found. Peter Rollings, Managing Director of Marsh & Parsons says, “With over 80% of our enquiries coming via our website, I am particularly excited about the look, feel and usability of our new site. It is a big step forward for the Marsh & Parsons online marketing strategy.” Full width “Featured Properties” on the home page create instant impact and more can be found under the “Properties” tab where an innovative sliding draw technique allows for multiple “Featured Properties” fed in live from all 14 offices. Search results are quick with Ajax driven “Refine Search” fields down the right hand side of the page to ensure an exact match. Smart photo galleries launch immediately upon search completion along with all necessary property details, including large floorplans. Google Maps, fully integrated throughout, offers both street and aerial views and a postcode driven area information feed provides vital local know-how. The “Book A Viewing” function facilitates out of hours searches and during the working day the Skype button provides telephone access to the relevant office and department. Ben Sellers, director of web development company Starberry says “Marsh & Parsons is the first estate agency to seriously embrace the new technology on offer today, putting them firmly at the leading edge of property marketing.” |
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